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Indoor Interactive Equipment
Interested in interactive games within your indoor entertainment centre?
Elevate your venue with cutting-edge interactive gaming equipment that transforms ordinary play spaces into extraordinary experiences. We deliver interactive attractions that captivate visitors, drive repeat visits, and maximise your revenue per square foot.
Our interactive indoor play equipment portfolio includes reaction-based gaming walls, augmented reality climbing systems, mixed-reality arena experiences, and interactive LED gaming floors, something we refer to as ‘Gamification’. All designed to engage families, groups, and competitive players alike. From gamified soft play challenges like Strike Arena and timing systems like Ninja Run to groundbreaking Valo Equipment, we integrate technology that turns physical activity into immersive digital adventures.
Interactive floor systems complete the offering, creating dynamic gaming zones where LED-lit tiles respond to every move, transforming underutilised spaces into profit-generating attractions. Whether you’re operating a soft play center, trampoline park, family entertainment center, or innovative concept like Strike Arena, our interactive equipment solutions integrate seamlessly with your existing infrastructure.
These fully automated, attendant-light attractions require no wearables or complex briefings—guests simply step in and play. And with built-in social sharing features, generate organic marketing as players capture and share their experiences across social media. From compact installations to full-scale interactive zones, we design, supply, and install commercial interactive gaming equipment that delivers measurable ROI whilst keeping visitors engaged, active, and coming back for more.
Benefits of Interactive Equipment
- 'Gamifies' the customer experience, encouraging repeat play and repeat visits to 'be the best'
- Transforms traditional play into dynamic, reactive experiences that keep children engaged and excited
- Encourages physical movement, coordination, and problem-solving through active, game-based interaction
- Appeals to a wider age range, supporting solo play, competitive challenges, and group participation
- Increases dwell time and repeat visits by offering fresh, changeable experiences on every visit
- Helps differentiate your venue with modern, technology-led attractions that feel premium and future-ready
5 Ways to Turn Empty Space into Profit
Inside, you’ll discover:
- Why most leisure venues never reach their full earning potential
- The simple change that helped one operator double revenue in just six months
- How to transform unused areas into profitable attractions that pay for themselves
- The same design and planning tactics used by top-performing Family Entertainment Centres across the UK and Europe
“Even if you only apply a few of these ideas, you’ll see a real difference in how your space performs — without spending more on marketing.”
— The Play Company Team
When you work with us to install a play area in your location, here's how we'll kick off:
Assess the space you’ve got available.
Work out what frame size is right for you.
Understand your budget and time frame.
Discuss the age ranges you want to appeal to.
Explore potential themes and branding requirements.
Decide together what play products are needed.
Work out what additional areas are required.
Once we’ve mapped these out together, we’ll get cracking on a design and a quote, then work with you within your time frame to get it up and running, adding value to your business and delighting your customers.
Want more activities in your space?
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